Partner Match
Get Started with Customer Overlap Index
📌 Here’s Why You Need an Ideal Partner Profile (IPP)? A founder once asked why his 15+ signed partnerships weren’t bringing in revenue. The reason? He was partnering with anyone who showed interest—without a clear strategy.
An Ideal Partner Profile (IPP) helps you attract the right partners, but timing is everything.

When Do you actually Need an IPP?
After achieving Product-Market Fit After validating your Go-to-Market Fit When your partner program is structured When you’re ready to scale partnerships When you have a clear Ideal Customer Profile (ICP)
How to build an effective IPP
Understand your business goals and needs Study the partners that are already successful Define both company traits and key decision-makers Use data-driven criteria to qualify partners
đź’ˇ A strong partner relationship depends on the people behind it
Last updated